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CJ Coolidge
CJ Coolidge
Leveraging Human Capital
Biography: CJ Coolidge

CJ Coolidge has worked with Administaff for 18 years and is a member of the Administaff Business Development Advisory Board.  He is a speaker, author, and productivity consultant, a pioneer in the growing field of leveraging human assets.  In addition, CJ is President of C4 Dynamics and the founder of The Institute for Intangibles-DrivenSM Enterprise.

For more than 30 years, CJ has worked in business and with businesses to help discover new tools for profit growth.  He has worked closely with companies to help them make more productive use of the people already existing within their businesses.  CJ’s unique insight into the relationship between human assets and bottom-line business results has helped companies achieve sustainable value by leveraging the hidden value lying untapped within their organizations.

All Insights by CJ Coolidge
Why You Should Value a Human Capital Strategy

A business is not a machine—it is more like a life. A business is a complex web of human conversations and social relationships.
Human Capital: It Will Make or Break You

Develop a human capital strategy as a top priority. You read about it in the current business magazines.

Business Lessons from Sports

Sports teams and companies that best manage player or employee performance win. They have the right people, in the right jobs, executing the right way.

Can HR Lead Business?

There exists---what I would call---little HR (hr) and big HR (HR).  

The Quest for Leverage Should Characterize Every Business

Leverage can be simply defined as realizing a greater resultant power than the power necessarily invested to gain it.